Sirius has not seen a peak in subscriber additions and does not expect to peak until expecting large growth until that time. Customer feedback will be monitored for any potential problem areas, If any are discovered this information will be used for future changes.
Their primary source of revenue is through subscription fees, with most of their customers subscribing to SIRIUS Satellite Radio on either a monthly or a yearly basis Sirius continuously evaluates their news, sports, talk, entertainment, traffic and weather programming, and regularly implements changes designed to improve and enhance their service.
The Marriott, Hilton and Best Western are just a few of the chains It examines Sirius' current business model and how this new line of programming could be incorporated in to the existing model.
Companies have not confused the financial woes of various venture capitalists in the dot-com industry with the wide-range of possibilities offered via e-business.
The radio service offered by direct broadcast satellite and cable audio is often included as part of a package of digital services with video service, and video customers therefore generally do not pay an additional monthly charge for the audio service.
Sirius also currently uses the internet as another secondary sales channel. SIRIUS Satellite radio currently offers over of music, news, sports, talk, entertainment, traffic, weather, and children's programming to subscribers throughout the United States.
Also Sirius offers cheaper rates for a 1 year subscription and on a lifetime of the receiver. First Sirius will use monthly trend analyses to examine sales by channel, type of reseller, and by geographical area. These services are targeted to fixed locations, mostly in-home.